Our story

The AI for STR operators,
built by people who hate wasted time.

We saw STR operators drowning in repetitive guest messages: the same 10 questions, asked 50 different ways, arriving at 11pm on a Sunday. So we built the AI that handles them.

Where it started

VALIRIS grew out of a problem we solved for someone else, before the company had a name.

A UK operator managing over 50 short-term rental properties was drowning in guest messages: the same questions, over and over, at all hours. He needed a solution that actually worked. An AI that handled his guests like a professional, automatically, without requiring a PMS switch or relying on templates.

So we built it as a bespoke automation, deployed live on his portfolio from day one. We spent three months running it in production: real guests, real bookings, real messages. We watched it handle 90%+ of conversations automatically. We saw the response times drop to under 30 seconds. We watched him get his evenings back.

Only then did we decide to build it for everyone. VALIRIS is that system, available to any STR operator.

Read the full case study →
"

Valiris has been brilliant across my properties – honestly can't believe how well it's performing.

Tomas, UK
50+ property portfolio, UK · Running VALIRIS since before it had a name
50+
Properties in the original live deployment
3mo
In production before public launch
90%+
Real-world automation rate, not projected
The founders

The road here.

The beginning
Lucas and William met when they were ten. Middle school together, then life took them in different directions.
Lucas
Walt Disney World, Florida
Three years in Orlando, working in attractions and stepping into management. First real exposure to guest experience at scale, and the start of an obsession: getting every interaction right.
William
Music
William built a real career in music. A rap artist with genuine traction. Then, about eighteen months ago, he turned that same energy toward software and business.
Lucas
Thorpe Park, London
Managing rides and attractions, then the park's entire scheduling team. Deep in process improvement, efficiency, automation. Always with the guest in mind.
William
The pivot
What started as curiosity became serious, fast. William went all-in on software development: building, shipping, learning at speed.
Lucas
INSCALED
Lucas started his own agency. One client: a 50-property STR operator drowning in guest messages. He built the automation. It worked.
Reconnected, early 2026
Fifteen years later, one conversation brought them back together. They'd built very different skills in completely different worlds, and it made for a natural partnership.
VALIRIS
Built by people who understand the problem and won't stop until the solution is right.
The team

Two founders, one obsession.

Built by a business and product duo: one side obsessed with the customer problem, the other with the technical solution.

L
Lucas Marois
Co-founder: Business

Marketing, sales, strategy, and product thinking. Lucas focuses on understanding what STR operators need, and making sure VALIRIS speaks to it directly.

W
William
Co-founder: Technical

Builds and ships the product in Cursor, deployed on Vercel. William turns complex AI infrastructure into something that feels simple, because difficult setup kills adoption.

What we believe

Our principles

Time is the real currency

An STR operator's time is worth far more than the cost of any software. If VALIRIS doesn't give you hours back each week, we haven't done our job. We measure ourselves in time saved, not features shipped.

🏗

Non-disruptive by design

We will never ask you to abandon your existing PMS or restructure your operations to fit our product. VALIRIS slots in alongside your current setup. Currently supporting Lodgify, with more integrations actively in development. Our job is to slot in and deliver results from day one.

🔍

Radical transparency

Pricing is public. Features are clearly defined. The AI's decisions are visible and reviewable. If you want to know what VALIRIS is doing and why, you can. Operators who manage dozens of properties can't afford black boxes.

🇫🇷

France first, then the world

We launched in France because no one had properly served the French STR market with real AI. We'll get it right here first, then expand. Our long-term ambition is global, but we're not cutting corners to get there faster.

Get in touch

Talk to us directly.

Questions about VALIRIS, partnership ideas, press enquiries: we read every email.

Based in France · contact@valiris.io

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